VR content developers striving to enhance user engagement within their VR applications and enthusiastic pioneers embracing VR experiences

Looxid Link is a VR-compatible brain-sensing technology seamlessly integrated with popular VR headsets such as VIVE and Oculus. The technology is tailored for diverse applications like gaming, neurofeedback, and VR meditation. Notably, the product launch led to the company securing a finalist position in the 2020 SXSW Pitch competition.

Unlike web-based or mobile platforms which primarily rely on log data for user analysis, VR platforms face a distinct challenge in acquiring user data for personalized content. Looxid Link addresses this challenge by collecting users’ bio-signals and event logs through bio-sensors in VR headset.This approach allows VR developers to access real-time data, including users’ attention, relaxation, and brain balance. Consequently, it not only facilitates a deeper understanding of the user experience but also promotes the creation of more engaging and tailored content.